Ever wondered what Apple does to make its products cool, even though it has competitors who essentially sell the same products? Ever wonder how McDonald's makes its fries so crispy and irresistible? What about the way Krispy Kreme doughnuts are made, or the special way that BMW cars hug the road?
If you had questions about what goes into these products (or how they are made), you are not alone. Yet, they all have a distinction that sets them apart. The recipes or makeup behind these unique identifiers are called trade secrets.